Welcome to SHEleader@digital!
We nurture the feminine print in the world of technology and innovation.
SHEleader@digital is an annual international conference taking place in Sofia, Bulgaria that provides a platform for focused discussion on the women’s role in the digitally connected world in transformation we are living in. It aims to outline solutions for attracting more women and girls to take on professional and leadership roles in the ICT and digitally empowered economy. The Conference also examines how women's authenticity and the application of female values
contributes to the development of sustainable and balanced organizations with high potential and prosperous societies.
The average percentage of women and girls in the ICT sector in the European Union is as little as 16.1%.
Bulgaria ranks first among the Member States with 27.7% and leads the list for female IT professionals with 30%, almost double the 16% average for the countries in the EU.
The automation is deepening the divide between male and female professionals in the digital industry as per McKinsey study.
Europe could generate an annual increase of EUR 16B if digital divide is overcome.
There are numerous ongoing initiatives on corporate, government and policy level but the progress is still dissatisfactory.
SHEleader@digital brings together key female leaders from the business sector, non-profits and public institutions from across Europe to engage in a dialogue on how we can effectively address those challenges and more importantly, set the tone to act upon solving them.
With the first edition of SHEleader@digital in 2018 we focussed on how we can inspire and empower more women and girls in the Tech industry and built the foundations of what can become a strong movement and bring valuable change.
SHEleader@digital 2020 focusses on the area we need the most. We are inviting on the stage Women Engineers and Leaders from across Europe to share their stories, exchange learnings and ideas. We want to break the stereotypes by expanding our boundaries beyond the ordinary and show the various implementations of the title “Engineer” into the society today . Our key topics are Deep Tech, Digital Art, and Leadership.
Join us on September 17th 2020 for an extraordinary day at Music Jam and be part of the change.
We are happy to welcome you also on September 18th to participate in inspirational mindfulness workshops and in the Ideas fair where the floor is yours.
The Conference will be held under the official patronage of the European Commissioner for Innovation, Research, Culture, Education and Youth Mrs. Mariya Gabriel.
Masters of ceremony
Mihaela Savova & Martin Valchev
founders of Leader Talks
Sounds from tomorrow
Mariya Karakusheva - Contemporary classical composer & pianist
Ivan Shopov - Painter, musician, producer, composer, aesthete and an innovator
Q:What is the future of the women at work in the age of automation?
Sasha Bezuhanova - Chair of Board Bulgarian Centre of Women in Technology
Mariya Gabriel - European Commissioner for Innovation, Research, Culture, Education and Youth
Chiara Corazza - Managing Director Women's Forum for the Economy & Society
Swami Yoga Gagnana - Co-founder of Bulgarian Yoga Association
A1: Mind the gap -
Engage more women in Deep Tech
The Digital panel
Lilia Messechkova - Senior Director, Software Engineering at Progress
Alexandrina Gindeva - Head of Global Delivery Hub at Experian
Alexander Popov - Site Lead at Uber Engineering Sofia
Mariya Andonova - Manager Global Virtual Engineering DevNet at Cisco
Zarena Kancheva - Marketing and Communications Director Europe - Rakuten Viber
Moderator: Janet Todorova - Head of Expansion at Founder Institute
A2: Women leadership is not a risk but a solution in the time of transformation
3x Igniter's keynotes
Irma Mentzer - Head of IT, Sofia Shared Services Center, World Bank Group
Diana Stefanova - Vice President of Global Site Strategy at VMware
Iravan Hira - Managing Director @ Hewlett Packard Enterprise & Ludmila Malcheva - Founder @ Right Image
The Leadership panel
Zornitsa Roussinova - Deputy Minister of Labour and Social Policy
Borina Andrieu - Managing Director of Wilmotte & Associés
Krassimira Raycheva - Country Manager, Visa, Bulgaria
Hristo Borisov - Cofounder & CEO @ Payhawk
A3: Supporting Female Founders to bring impact via tech
Rachel Sheppard - Global Marketing Manager at FI
Nikola Yanev - Head of Marketing at Eleven Ventures
Dora Petrova - Founder @ FEMGEMS
A4: Gen Z changes the game
What skills are needed in the automated age
Eva Maydell – Member of the European Parliament, co-founder of Education 2030 initiative
Yulian Karadzhov - Student, Host of the From A to Z podcast @ Teen Station
A5: Beyond Tech - The creation of sustainable future
Lubomila Yordanova - CEO and Founder at PlanA.Earth GmbH
The Green panel
Vera Petkanchin - Chief Operating Officer JA Bulgaria
Gergana Stancheva - Co-Founder @ LAM'ON
Sergey Petrov - Founder @ Pollenity
Moderator: Eva Vucheva -
Co-Founder @ ImpaktID
A6: Digital Art - The New meeting point
The Art panel
Sergiu Ardelean - Co-founder & CEO @ Artivive
Antoni Rayzhekov - New Media Artist
Mariya Karakusheva- Contemporary classical composer & pianist
Albena Baeva - Bulgarian artist, performer, interaction designer, instrument builder and Co-founder @ Gallery Gallery
Moderator: Stefka Tsaneva - Cultural manager @ Goethe-Institut Bulgaria
Gala Cocktail @ MOVE.BG's House
A7: Collaboration - Let's hack the digital world with femininity!
With special live performance by Maria Karakusheva
by Invitation only
During Day 1 the conference will present the latest artwork of Albena Baeva - the interactive exhibition Life After: The Garden of Artificial Delights: is a browser-based triptych that resembles a tapestry of such a fantasy world consisting of 73 AI-generated elements, populated by 32 trans-species creatures.
Irina Obushtarova - Managing Director at TrendingTopics.bg,
FINE TUNE YOURSELF
Body and mind awakening workshops
Mindfulness meditation and yoga practice
Swami Yoga Gagnana - Co-founder of Bulgarian Yoga Association
Peace, balance and self-awareness
Therapy and meditation through modern dance techniques
Movement and music to embody and provide a beat for your vision.
Deyan Georgiev - Bulgarian actor, dancer and choreographer
Wellbeing through our Lifestyle
Integrative practices for health, happiness and balance through the support of essential oils.
Biserka Yaneva - Essential oils and health coach
Katrin Kutsarova - Essential oils and health coach
You can select two from our three inspirational workshops and join the energizing and creative atmosphere.
Ideas fair @ Leanplum
Open Space - An idea workshop where we all create the agenda together
Ivana Gancheva - Inspiring leader, organisational and business coach
Celebrating Women In Tech @ Puzl CoCafé